Selected Work
Real-world growth challenges solved through creative strategy and dependable digital craft.
AI Knowledge Assistant for Enterprise Operations
Built an enterprise AI assistant that answers complex team questions instantly, saving 15+ hours weekly while maintaining strict data confidentiality.
Scaling Organic Reach & Customer Inquiries
Restructured organic search presence across key buyer queries, driving a 240% increase in inbound customer inquiries.
Digital Product Redesign & Customer Onboarding Growth
Redesigned a financial onboarding funnel into an instant, intuitive digital product—reducing drop-offs and lifting completed customer verifications by 28%.
Paid Social Customer Acquisition & Creative Velocity for DTC Brands
Designed a weekly creative testing sprint and reliable sales attribution system that lowered customer acquisition costs by 32% while scaling monthly ad spend profitably.
Custom Shopify App & Multi-Warehouse Fulfillment Automation
Developed a custom Shopify app and checkout extension that automates warehouse order routing and real-time inventory updates during peak flash sales.
B2B Intent Targeting & High-Converting Google Search Campaigns
Restructured Google Search campaigns to isolate high-intent business buyers, cutting $38,000/month in wasted spend while increasing sales-accepted pipeline by 62%.
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