SEO

Scaling Organic Reach & Customer Inquiries — Case Study

Restructured organic search presence across key buyer queries, driving a 240% increase in inbound customer inquiries.

+240% Customer Inquiries Increase in qualified organic signups and demo requests
0.82s Page Load Speed Instant mobile experience keeping visitors engaged
99.4% Search Indexing Product and feature pages fully visible in Google search
Client Partner Kroma Labs
Discipline SEO
Deployment Year 2025
Focus Area Astro, Tailwind CSS

The Challenge

Kroma Labs maintained a large catalog of software integrations and comparison hubs. However, slow mobile loading speeds and poor indexing left over 1,400 high-value product pages invisible in Google search results. Prospective buyers bounced before reading about the product, limiting organic customer growth.

Strategic Solution

Yeelo Tech rebuilt the search strategy and page experience around customer growth:

  1. Lightweight, Instant Pages: Converted product pages to ultra-fast pages that load in under a second, allowing search engines to discover every feature and keeping mobile visitors engaged.
  2. Structured Search Data: Implemented clear search data so search engines display rich information and product highlights directly in search results.
  3. Buyer Intent Templates: Created clean, scannable product comparison pages that clearly answer prospective buyers’ questions and drive them toward signups.

Business Results

Within 45 days of launch:

  • Search visibility expanded across key commercial terms, leading to a 240% increase in inbound customer inquiries.
  • Page load times improved to 0.82 seconds, keeping prospective buyers engaged on mobile devices.
  • Organic customer signups surpassed previous records, creating a compounding channel for predictable new revenue.

Key Production Deliverables Included:

  • ✓ Comprehensive search visibility audit and revenue roadmap
  • ✓ Migration of 2,400+ product pages to high-speed delivery
  • ✓ Structured commercial content templates capturing buyer intent
  • ✓ Real-time search visibility and inquiry tracking dashboard